Affirmations build confidence and positive foundations for little ones. What is a Mama? A mama is someone who is always there for you. She makes you your favorite food, takes you to the park, and kisses your boo-boos better. Some mamas didn't hold you in their belly, but they will forever hold you in their hearts. Mamas come in all different shapes, colors, and ages, but they all have one thing in common. They love you!