This book explains various key concepts of internal marketing and its relation to human resource management, commitment, service quality, market orientation, etc. Publisher: Taylor & Francis Ltd Author(s): Teena Mishra Illustration(s): 6 Tables, black and white; 24 Line drawings, black and white; 10 Halftones, black and white; 34 Illustrations, black and white Number of pages: 224 Collection: Routledge Advances in Management and Business Studies Publication date: 2022 Dimensions: 227 x 153 x 15 Cover type: Paperback / softback